“Robust” funding is critical to ending violence against women and girls, the UN agency for gender equality & women's empowerment, UN Women, has urged.

On Monday, the agency launched a global campaign led by civil society organizations under the name “Orange the World”.

For the next 16 days until 10 December, a host of public events will draw attention to this pandemic that impacts one in three women worldwide.

UN Women Deputy Executive Director Lakshmi Puri explained to Jocelyne Sabira why money matters in ending these gross human rights violations.

Duration: 3’14’’