An innovative new bicycle helmet could help reduce millions of fatalities on the world’s roads, the UN has said.

Lightweight, well ventilated and safe, the invention has been inspired by the UN Economic Commission for Europe (UNECE) and is aimed at electric bike and moped users.

It’s hoped it will attract interest particularly in hot and humid climates, where people often shun helmets because they can be uncomfortably warm.

Unveiling the helmet at the UN in Geneva, UNECE’s Walter Nissler explained to our very own committed cyclist, Daniel Johnson, why the invention is so important, especially in poorer countries where most traffic-related deaths occur.

Duration: 4'05"